[SERVICES]
EVERYTHING GOES BACK TO THE STORY
The story of your brand is your north star. The fixed point that every ad, landing page, product description, promo video, about page, and social media post points toward.
The story is what sets you apart from your competitors and is the backbone of the trust you build with your audience.
IN A WORLD FILLED WITH NOISE, ATTENTION IS THE MOST VALUABLE CURRENCY.
But with countless products available to buy and limited dollars to spend, it’s not enough to simply cut through the noise. What separates a shop from a brand is the one thing that has to be earned...
SOCIAL TRUTH.
We’ve all been lied to, let down, and scammed one-too-many times. Especially online. Audiences are more discerning now than ever before. They don’t want to spend their hard-earned money on brands that don’t share their values.
Great copy is about so much more than catchy hooks or flashy ads. It's...
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UTILIZING RESEARCH
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BUILDING SOCIAL CAPITAL
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LEARNING CUSTOMER PSYCHOLOGY
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STRATEGIZING THE BUYER'S JOURNEY
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PROBLEM SOLVING
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COHESIVE FUNNELS
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A COMMITMENT TO BRAND CONSISTENCY
This is how I can help turn your customer’s attention into retention.
BRAND STORYTELLING
I'm pleased to offer the following copywriting services at an hourly or project rate.
AD COPY
Whether it's digital or print ads, the goal here is to convert eyeballs into clicks. This also encompasses email marketing, which will build report while speaking directly to subscribers.
WEBSITE COPY
Your website is where you get to go deeper. Here, we will outline your mission, philosophy, build trust, and offer next steps. Utilizing strategic copy, we can turn your clicks into leads.
VIDEO COPY
Scripting engaging video content is the key to keeping your audience enthusiastic and educated. From promos to VSLs, we will create a script that feels natural and authentic.
ADDITIONAL SERVICES
These services will help to connect, deepen engagement, educate, and increase your brand's awareness.
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Social media captions that allow for widespread shareability and connection with your audience.
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Blog posts that help you get ranked in Google and optimize SEO
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Newsletters that deepen the audience relationship and build out the community experience.
But why not just use AI?
In a world that's increasingly digital, customers are gravitating toward brands with a human touch. They want to know that the people behind their favorite company's understand their goals, their problems, and their pain points.
This is where the use of AI hits a snag. It's a tool, sure. But AI can't react in a timely way. It can't take in the pulse of the moment. But most importantly, it can't replace the inspiration of a real, human point-of-view.
Think of it this way – Why would your audience bother to listen to a story you didn't bother to tell?
At the end of the day, it's all about reaching your audience with authenticity, authority, and social truth.